Health, Beauty & Home

Fit Foods: Creating a Product Launch Kit that Delivers the Hype
Customer Stories, Health, Beauty & Home

Fit Foods: Creating a Product Launch Kit that Delivers the Hype

Fit Foods Ltd. makes sports supplement products for athletes who are “all-in versus all-talk”. But what differentiates these athletes from the rest? Partly, it’s their willingness to invest in high-end supplementation—products like Fit Foods’ pre-workout product MUTANT® MADNESS ALL-IN. As they put it, “this ain’t no cheap stim.” When it comes to the supplementation market, … Continued

Seeking Health Case Study: A Label System to Protect Customer Relationships
Customer Stories, Health, Beauty & Home

Seeking Health Case Study: A Label System to Protect Customer Relationships

With their nutritional supplements, Seeking Health provides a fundamental missing step in today’s symptom-preoccupied healthcare system. The last thing that a company like this should experience is any interference in their relationship with their customers. And packaging has the power to protect that relationship. Seeking Health is the brainchild of Dr. Ben Lynch, a pioneer … Continued

Routine Case Study: Collaborating With Taryn Toomey Means Guarding Brand Integrity
Customer Stories, Health, Beauty & Home

Routine Case Study: Collaborating With Taryn Toomey Means Guarding Brand Integrity

If you don’t know Routine Natural Goods yet, chances are you will soon. This Calgary-based natural deodorant company, founded by self-declared “formerly smelly sisters” Pippa and Neige Blair, is having a bit of a moment. A collaboration-with-Taryn-Toomey-of-The-Class-sized moment, to be precise. Indeed, to be trusted as makers of the official The Class Deodorant is no … Continued

Bespoke Blossoms: Harnessing E-Commerce to Deliver a Sustainable Floral Experience
Customer Stories, E-Commerce, Health, Beauty & Home

Bespoke Blossoms: Harnessing E-Commerce to Deliver a Sustainable Floral Experience

Nick Hepner and Annise Lorel didn’t plan it. And they never would have wished for a pandemic to be the reason their sustainable flower delivery company, Bespoke Blossoms, experienced dramatic growth. But in the spring, floral arrangements began “going through the roof,” says Nick, “because people who were separated by COVID-19 wanted to show each … Continued

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