Employee Stories

Beyond the Sales: Ashley Bowley

Ashley Bowley is one of our Corrugated & Industrial Packaging division’s most familiar trusted faces, a sales representative who has been building relationships with customers for 16 years. Few people have such a keen understanding of how simply showing up and doing your best for others will fuel the success of a business. And Ashley has truly been a big part of Great Little Box Company/Ideon Packaging’s (GLBC) success. We’re so fortunate to have her energy, intelligence, and tenacity on deck.

Building Relationships with Customers for 16 Years – Ashley Bowley

How long have you been in sales?

In June, I will have been with GLBC for 16 years. I’m aiming for that parking spot reserved for employees with 20 years of service. When I first joined, it was to cover a maternity leave.

I’ve always been in sales. It’s been 25 years. I started out at Sugar Plum Desserts—they’re actually a customer of ours. I sold cakes and cookies! After that I went into the Food Network, and I was a sales representative selling to food distributors. After that, it was packaging. And since then, I’ve always been in packaging.

Why did you choose sales?

The challenge and the opportunities. No day is the same.

What are your keys to success in sales?

Relationships, listening, product knowledge, honesty.

What interests you the most about the division you work in?

It’s the biggest division in GLBC and has the longest history. We know the products so well and we rep them so effectively. I appreciate our team so much. It’s the bread and butter of this company! It’s packaging a customer’s goods from A to B. I like working with customers on that journey.

What do you find most rewarding about your work?

Relationships. The people I work with inside the company and out. I like people…that’s why I do this.

What are the biggest challenges you face and how do you overcome them?

Everything can be worked through. We’re a great company. In my experience, there’s no hurdle we face that we can’t overcome. We’re a big company but we’re a small company too, you know? If I have a project, I have a team—the Technical Planning Team—to reach out to help bring the project to fruition. That’s an incredible resource to have.

What advice would you give yourself five years ago about working in sales?

In this type of job, there’s going to be good days and bad days, but there are more good days than bad days. The glass is half full. You can’t let the struggles get to you. Learn to adapt and overcome.

I had a customer leave once so they could get a lower price. But I felt that they would probably come back once they realized what they were missing out on. And they did. Relationships maintain our business.

What’s your favourite memory of working at GLBC?

Remember when we did Oktoberfest? I remember sitting there thinking, “I work for this company?” They had a live band, pop, pretzels, and bratwurst. I want us to do it again!



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