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Behind the Packaging: An Interview with Chris Kernel – Digital Prepress

Behind the Packaging: An Interview with Chris Kernel – Digital Prepress

To conclude our “Behind the Packaging” series,  our last interview is with Chris Kernel, a digital corrugated prepress team member. Chris has been with Great Little Box/Ideon Packaging (GLBC) for 3.5 years and has been a graphic designer for 5 years.   Like fellow digital prepress team member Brett Priest, Chris conceptualizes visuals that inspire and can communicate those ideas through graphics on packaging … Continued

Case Study: Silver Valley Brewing – Labels that Demand Attention

Case Study: Silver Valley Brewing – Labels that Demand Attention

The Maple Ridge, BC-based Silver Valley Brewing has a brand built on surprises and captivating labels. Don’t let the fact that it was founded by self-proclaimed “nerds and neat people” out of a carport fool you. Silver Valley Brewing has serious flair. And that’s never more obvious than when you’re checking out their labels. Of … Continued

Behind the Packaging: An Interview with Chase McNabb – Graphics

Behind the Packaging: An Interview with Chase McNabb – Graphics

We continue with our “Behind the Packaging” series with an interview from Chase McNabb who is a valued member of our Great Little Box/Ideon Packaging (GLBC) family. Five years ago, Chase began his packaging journey with us in prepress and moved onto a Senior Graphic Artist position. Currently, Chase is our Graphics Team Lead and … Continued

Marketing Your Products: What Role Does Your Labels Play?

Marketing Your Products: What Role Does Your Labels Play?

Does a label have the power to make or break your product? If so, what exactly is it about a label that can drive sales, instill brand recognition, and win loyal customers? Far from being a glorified sticker, a label does heavy-lifting when it comes to successfully marketing your products. This is how. Types of … Continued

Case Study: Vancouver Island Brewing Pod Packs to Preserve Coastal Wildlife

Case Study: Vancouver Island Brewing Pod Packs to Preserve Coastal Wildlife

Vancouver Island Brewing, like so many of our West Coast partners, is an iconic brand that is tremendously committed to sustainability. Because that’s one of our core values as well, there’s a particular magic that occurs when we collaborate on sustainability-focused projects. Vancouver Island Brewing’s Pod Pack, which includes the folding carton we designed, is … Continued

Alderlea Vineyards: Taking Local as Far as it Goes

Alderlea Vineyards: Taking Local as Far as it Goes

When Zac Brown and Julie Powell took ownership of Alderlea Vineyards in 2017, it was already one of Vancouver Island’s oldest and most respected vineyards. Former owners Roger and Nancy Dosman had “laid it out meticulously,” says Julie. “It was a very healthy vineyard that produced wine with a great reputation.” And it was clear … Continued

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